through reduced service effort and improved performance of the vending machines
through new business models, IoT-based marketing opportunities and digital customer services
through direct interaction, feedback as well as intuitive usability of the vending machines and consistently high quality
Costa Express has set itself the goal of offering premium barista coffee – for which Costa Coffee and its approximately 3,400 coffee stores worldwide are known – in the same first-class quality via its coffee vending machines. This vending concept is designed to offer customers a variety of 250 coffee to go combinations, selectable via touchscreen or app.
Technological basis of this new business model is the IoT solution developed by Device Insight, helping the company succeed in recording significant growth in recent years despite the pandemic. Costa Express is now able to operate its mobile coffee bars remotely around the globe and enjoy full transparency over the status and operation of its vending machines. All newly acquired knowledge regarding customer preferences flows into marketing and sales campaigns, as well as into product development, all enabling Costa Express to position itself as a leading coffee specialist and innovation pioneer vis-à-vis its competition in the long term.
Learn from Costa Express’ example how you too can take your business model to the next level.